@article{Daniel_Viswanadham_2022, title={Impact of Soft Drinks Advertisement on Consumers’ buying Behavior}, volume={6}, url={http://dx.doi.org/10.22161/ijebm.6.2.12}, DOI={10.22161/ijebm.6.2.12}, number={2}, journal={International Journal of Engineering, Business and Management}, publisher={AI Publications}, author={Daniel, Elizabeth Motika and Viswanadham, Dr. N.}, year={2022}, pages={144–154} }